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POURfect Products Announces Corporate Website Re-Design with Eden Advertising & Interactive

Made entirely in the USA, POURfect Products address common frustrations and mishaps in the kitchen to make food preparation easier. Available in dozens of colors, the POURfect Product line will complement any kitchens decor.

    WOODLAND HILLS, CA, July 23, 2010 /Food and Beverage PR News/ -- POURfect Products; the developer of the revolutionary no-spill POURfect mixing bowls, cups, beakers, measuring spoons, Scrape-A-Bowl, and Whisk-A-Bowl; made an impact in the housewares industry this past year and its principal product has even been coined the last mixing bowl you'll ever need. However, the company's website had struggled to cohesively evolve as the company and product line grew.

With the assistance of Eden Advertising & Interactive, POURfect Products announces the re-design and re-launch of the company website, showcasing its innovative line of kitchen gadgets --www.pourfectbowl.com. Along with the entire website design and programming, Eden produced all catalogue product photography and style shots along with new product demonstration videos providing tips for food preparation and baking. Eden also developed an interactive retail locator map along with an animated menu bar that allows visitors to easily access information from any page with ease.

Made entirely in the USA, POURfect Products complement any kitchen decor as they are available in eight standard colors and dozens more through custom ordering. The website's user-friendly design allows the site visitor to easily view each kitchen tool in their favorite color choice by the click of a button. The site's brilliant hues showcase the line as though the culinary gadgets are sitting before one's very own eyes and offers visitors the opportunity to enlarge photographs for a sharper image of each item, providing better visibility of the unique features.

With its expansive array of product in retail stores throughout the nation and internationally, visitors are able to use the interactive "Where To Buy" map for a seamless store locator, complete with establishment name, address and contact information. Further, Eden developed a section devoted entirely to retail and wholesale customers, which is password protected and provides up-to-date sales information and resources.

"It has been a pleasure working with Eden," says Randy Kaas, founder of POURfect Products. "We wanted to create POURfectbowl.com to showcase our line of kitchenware products that cater to professionals and baking enthusiasts. Eden made that happen, through its attention to detail and awareness of our customers' needs, we now have a website that better represents our company and capabilities."

Productivity PR, Inc. is a full-service public relations and marketing communications firm based in the heart of Los Angeles' San Fernando Valley. Our mission is to create preference for our clients, their products, services and ideas through communications strategies built upon innovation and evolution. Every member of our staff is committed to each and every client by delivering high-profile media campaigns and integrated marketing communications that build consumer and industry awareness, generate third-party credibility, and can increase retail and online sales as well as create distribution opportunities. For further information, please contact us at (818) 223-9046


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Tracey Rosen
Productivity PR, Cin.
President
22801 Ventura Blvd., Suite 207
Woodland Hills, CA
USA 91364
Voice: 818-223-9046
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